My Role:

Visual Designer

Skills Demonstrated:

Conceptual Design
Package Design
Campaign Collateral Design

The AGXr hearing aid products are part of a family of premier line hearing device solutions that were introduced to the market as a top-tier choice.

In partnership with GN ReSound's design team, I was responsible for designing private label packaging and consumer product collateral with a focus on visually captivating imagery inspired by music.

The launch of the product was executed through various mediums including printed manuals, digital, and social media elements, all designed to showcase AGXr's exceptional capabilities and benefits for hearing aid wearers. The core strategy of the campaign aimed to position AGXr as a product that truly stood out out in its category.